Phuse have just been awarded the contract to develop a website for the enigmatic Lord Bath of Longleat. The pitching process involved the presentation of a number of home page design concepts for the website which can be seen below.
The new website which is currently under development will replace the current site www.lordbath.com (it's quite fun getting lost in this site!) and will feature galleries of Lord Bath's artwork, excerpts of his songs and poetry and his autobiography 'Strictly Private'.
We will also be going on location at Longleat in the next few weeks to do some 360 degree photography of the murals in Lord Bath's private apartments.
This design concept was the one chosen by the client. For the home page it uses a striking photomontage of Lord Bath in front of Longleat, the style and colour of the photo gives the design a ethereal feel which we think perfectly represents Lord Bath and his work.
The interior or content pages of the site were designed to put the mural artwork of Lord Bath centre stage, giving the visual impression that you were standing in front of them. The actual design aspects of the page have been toned down to give maximum impact to the full screen photos.
A visual for the 'panoramas' pages of the website.
These two designs were favourites of ours. Lord Bath can be easily recognised by his beard, long hair and love of kaleidoscope coloured clothes. The idea behind this concept was to portray this simply and graphically using a head shot silhouette and psychedelic colours for the hair, reminiscent of psychedelic concert posters of the 1960's but with a clean modern feel.
This design concept was created using elements of the paintings and murals of Lord Bath.