To present your business as an up-to-date, forward-thinking, high quality organisation your website needs to reflect all those values. You’ve probably visited a few business websites that look as though they were designed five years ago (because they were) and they have a very dated look and feel. You don’t want people thinking that about your site. Online trends move fast, the search engines look for new things every week and your website visitor is more and more discerning – they have so much choice.
The visual design is the first point that attracts your visitor to make them want to stay – or go. You can be confident that you’ll get top quality design at affordable rates and with plenty of experience to back it up. The development – what makes the site work – is hidden behind the scenes. But you don’t want to spend your time learning lots of techie stuff – so you’ll get a user-friendly content management system that puts you in control, without having to turn into a technological genius.