Phuse media 10 years in business
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By Matt Gates on 13/03/16 | Category - Web Design

So, you’ve decided you need a website. The only thing is you’re not really sure what you need, how much to budget for or how to get the best from your website. Perhaps you are looking to upgrade or revamp your current website, but you’re not really sure how to get the best returns from your investment.

The good news is you’ve come to the right place! Here at Phuse Media, we offer professional and bespoke website design that will suit the needs of your organisation and your target audience. In short, we give you all the services you need under one roof and the expertise that will ensure you get the best from your website.

Let’s take a look at the more important website considerations and why you can’t afford to ignore them.

The 12 website essentials you can’t do without

Why do you need a website?

This is possibly the most important question and one to get right before you part with any money. Do you really need a website. The answer, for most people looking to make an impression and a profit, is an unequivocal "yes”. A website is going to get your brand or message out to the people that need to see it, enhance your reputation, make you money (if you’re in it for the profits) and give you an online presence - essential in the 21st Century.

The most important thing is to choose a web design agency that understands your needs and goals, and who can establish exactly what you need your website to do, both now and in the future. What you’re looking for here is to get the best return on your investment - when you do you’ll find your website pays for itself in no time at all.

It’s all about the branding

Do you already have branding? Perhaps this is something you also need assistance with. Either way, a good logo and quality branding will help you to stand head and shoulders above your competitors and make it easy for your target audience to find and recognise you. We offer a range of graphic design and branding packages for both online and print use and would be delighted to sit down with you to work through some branding ideas.

Making it user friendly

We’ve seen some shocking websites in our time. You know the ones - where you’re not really sure what you’re supposed to do when you get there, or which are so awful you leave immediately. First impressions are everything and it’s important to get the look, feel and navigation just right. We’ll work closely with you to find out what you like and what you don’t like so that we can ensure your website attracts and engages visitors the moment they arrive.

Content is king

It’s true - the content on your website is one of the most important considerations. Not only is it important for telling your story, persuading and engaging. It’s also important for the search engines and helps Google (other search engines are available) to rank your site and include it in relevant site matches. Adding a blog to your website is a great way to communicate with your visitors and boost the content on your website, see our article 'The benefits of website blog' for more information and tips.

Search Engine Optimisation

We build SEO (search engine optimisation) into your site right from the start. Why is that important? Well, without it your potential customers or visitors will not be able to find you. By optimising every page on your site, we get you listed higher in search engine results and make your site visible to people actively searching for your services.

Need an E-commerce site?

Do you have a range of products you need to sell online? An eCommerce website is a fantastic way to showcase each products, ensure easy and efficient checkout and help you keep track of your stock levels and sales. We’ll include everything for you including a robust eCommerce platform that is easy for you to update yourself, shopping cart functionality and integration with third party online payment services such as PayPal and credit cards.

Every picture tells a story…

Images are almost always essential on a website. Whether they are used to make the website visually appealing or to describe a product, images need to be high quality and used effectively. We can handle everything from using your own images to designing or locating the right stock images for your website.

Choosing the right domain name

Before we can write a single line of code or publish a single word, you’ll need to choose a domain name. We can help you with registering your domain name and everything required with domain administration.

Website hosting

Your website needs to be available 24/7, easy to administer and backed up. This is where our hosting services come into play. We will host your entire website on our servers making it easily accessible around the clock for your visitors. Our hosting packages are affordable and our servers some of the most reliable and secure in the industry.

Timescales

We work closely with our clients so that we understand the time constraints they are under to get their website completed. Because we offer a wide range of services under one roof it means we can deliver outstanding continuity and give you a solid launch date. We can also often make ad hoc changes on the fly as and when needed, and give you the training so that you can make these changes yourself if you wish.

Working to your budget

Of course, our services don’t come for free, but we are always very honest and transparent with our pricing. We know you are looking to get the best return on your investment and this is our goal too. All projects are priced on an individual basis and we would be delighted to put together a cost effective quote for you today.

Need a website? Let’s talk!

A website is the best way to get noticed online and to ensure you reach your target audience. Most consumers today expect the brands they deal with to have a website, and it’s a great way to build trust and attract and retain customers and followers. Get in touch with our web design team now to find out more about getting the most from our website design services.

See our guide on how to write a good web design brief

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